The digital and technological evolution is rapidly changing the market of telecommunications and is reshaping its opportunities and goals. How will the providers of tomorrow outline their strategy, meet the challenges of today and adapt to the new way of communicating?

Challenges

  • Significant decrease in profit margins
  • Decrease in annual turnover per customer
  • A shortened customer lifecycle

These challenges are the result of different evolutions:

  • Due to the privatization of the market, competition between telecom providers resulted in a price drop and steadily decrease of profit margins
  • Data has become a transaction with little regard as to the fundamental capabilities and price
  • Due to the new Telecom law in 2012, giving the customers the ability to change providers at any given time without compensation

Goals

  • New ways to increase the impact on customers, profit margins and productivity
  • Increase the overall influence and importance of the Telecom partner in the B2B relationship
  • Providing additional services to increase average turnover and increase profit margins
  • New ways to increase the impact on the customer and increase customer fidelity

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Solutions provided by iReach’m

  • Providing a full package to increase your reachability in your B2B relationships inbound as well as outbound:
    • Inbound: to increase the communication and reachability between the partners of the Telecom provider
    • Outbound: to increase the communication and reachability between the partners of the Telecom provider and their clients
  • Sharing content and data (Contact list, schedule,…) to strengthen the back office
    • Outbound reachability: connecting smartphone and other devices to enhance the communication by sharing data and content
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